I was having a conversation about marketing with a client, and I shared something of what I call ripple effect marketing. When we were kids, and maybe even as adults when you throw a little rock in the water, what happens to that water? There’s a little splash in the middle, and then you get …
Do you believe it? We’re in the tail end of March, 2021 already. The last 12 months has been interesting to say the least. I’m going to share five pointers that served my clients and myself well over the last twelve months. It’s all in an effort to focus to keep things simple. Let’s face …
What’s your sweet spot, in business that is? I had a client a number of years back named Jim who was referred to me by another client. Jim was in his carpeting business for 35 years and he simply lost his mojo, he lost his juice and passion for the business. Jim and I started …
When we were little children in the backseat of a car and were taking vacations to unknown places, whether it be Disneyland, the ocean, the mountains, or to that cabin up in the woods, the little child in the backseat would always ask a question throughout the journey. And that question was, “Are we there …
