How a High-End Watch Company Increased Revenue by 54% and Profits by 69%
I met Cal and Clint the owners of a high-end watch company at a strategic networking event where they shared challenges with their team and company.
They asked if I worked with leaders and teams. My response: “That’s exactly where I shine.”
Following the Process
Began working together in July 2025 after both partners agreed to move forward.
The first six months uncovered both strengths and weaknesses that were quickly and tactically addressed.
The first objective was developing the owners into stronger leaders.
Assessment revealed they were high in task skills but low in people skills, creating misalignment throughout the organization.
The owners recognized they needed to change their own behaviors before expecting change from their team.
Building the Foundation
We started by creating a culture of excellence and alignment.
Clarified the organizational structure.
Identified the right and wrong people in key roles.
Determined which positions needed to be filled for future growth.
Experienced several starts, stops, and growing pains—both personally and professionally.
Creating Clarity
At the start of the new year, I encouraged the partners to step away from the office and strategically plan.
They spent two days:
Reviewing their alignment document.
Creating their annual plan.
Developing their 90-day action plan.
This process created tremendous clarity and a roadmap toward their ultimate vision.
Two Key Players Added
A long-time employee who had become disenchanted with the company’s direction was recognized and promoted into a leadership role.
A second highly recruited player was added to complement the management team.
These additions freed the owners from daily operations and allowed them to focus on scaling the business.
Momentum Created
The four-person leadership team completed my 12-Week Think & Grow Rich Mastermind.
The two managers then attended my 4-Week Leadership Bootcamp.
I also took the owners on a tour of the Amazon Fulfillment Center in Miami, which expanded their thinking around:
Systems
Logistics
Culture
People
The Results
The combined impact of these initiatives created tremendous momentum.
Since we began working together:
Revenue increased by 54%.
Profits increased by 69%.
The lesson: When leaders commit to doing the work, extraordinary growth follows.
And the most exciting part… we’re only getting started.
What the Client Said?
In Clinton’s Own Words
I’m not usually the type to dive into the whole “learn about yourself” experience. To me, that’s always felt like a personal journey, not something I expected to find in a business setting. So when my business partner signed us up to work with Michael Dill, I’ll admit I was skeptical.
What happened next surprised me.
Through our meetings, workshops, and conversations, I gained a deeper understanding of myself, my leadership style, and the way I interact with those around me. Michael didn’t just help me grow. He elevated my business partner, strengthened our leadership team, and positively impacted our entire company.
What sets Michael apart is that his insights aren’t generic motivational talking points. His assessments are meaningful. His observations are remarkably accurate. And his guidance is practical, actionable, and genuinely wise.
The impact reaches far beyond personal development. Better leadership creates better teams. Better teams create better companies. Better companies create better results. The return on this investment has been greater than I ever expected.
If you’re considering working with Michael, stop considering and do it. Coming from someone who started as a complete non-believer: believe.
Clinton Zimmer
Clint, very proud of your leadership growth as I can see it dripping into every aspect of your company and team. Super excited about Bennisson’s future.
Business Coach Michael Dill (owner)
In Cal’s Own Words
Coach Michael is a stellar human being, and someone who helps me and my team get on the same frequency when it comes to business alignment. He goes beyond what a standard coach brings to the table by genuinely caring about the people he works with, and ensures the personal aspects of life align to the desired professional aspects you’re looking to achieve when it comes to results.
Cal K
Cal, happy we met and started this journey together. Super excited about you and you teams present and future growth. The world is going to know who Bennisson is!
Business Coach Michael Dill (owner)
