This time of year, it’s hard to avoid the constant chatter about the Super Bowl. So much so that we lose sight of what this event is all about; a showdown between the two best football teams in the National Football League.
Instead, we discuss what food to serve, the commercials that will be shown during the game, the halftime entertainment, even “Deflate Gate”. But both teams know that focusing on these things is just a distraction. Winning the game, and winning in business, comes down to a few key elements.